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Microsoft Outlook is a private messenger software system introduced by Microsoft and is available as a part of the Microsoft Office suite also known as Office 365. Microsoft Outlook comes with a lot of functions and extends from the traditional meaning of email, so even eCommerce website development companies in Bangalore can make good use of it. It can also perform functions such as calendaring, task managing, contact managing, note-taking, journal logging, and web browsing.  The SEO services company in Bangalore makes use of this software to perform administration tasks as well.

Step By Step Process To Configure Email On Outlook

Let’s look at the basic steps an SEO agency in Bangalore can work on to configure email on Outlook.

  1. The entire process is divided into a two-part instruction process and has a total of 22 steps. Hiring the best SEO company in Bangalore can ensure that your content is well organized in the most professional manner.
  2. First, let us look at the IMAP configuration instructions which are very important for a digital marketing company in Bangalore because their data needs to be saved properly.
  • The first task is to open Outlook and click on the File tab after which one can access the account information and add their account for Microsoft. If a web design company in Bangalore needs to save its designs, an Outlook account would be a safe space.
  • On the Auto Account Setup page, choose Manually configure server settings or additional server types, and then click Next after which you have to choose the server page and then the Internet Email.
  • Once all information for the email is filled, go to the More Settings option and click on the Outgoing Server tab.
  • Check My Outgoing Server (SMTP) requires authentication, and then select Use same settings as my incoming mail server.
  • In the same More Settings option, choose the advanced setting option now, and feed the following numbers.

Incoming server (IMAP): 143, Encryption: TLS

Outgoing server (SMTP): 587, Encryption: TLS

  • Lastly, save the settings and come back to the email settings page and verify the status as completed and click Close to continue.
  1. Now, let’s look at the POP configuration settings.
  • Choose the file tab in Outlook and under the account information, click on add account.
  • On the Auto Account Setup page, choose Manually configure server settings or additional server types, and then click Next.
  • On the Choose Service page, choose Internet Email and then in the email settings page, add all the required information.
  • After this switch to more settings, choose the Outgoing Server tab. Check My Outgoing Server (SMTP) requires authentication, and then select Use same settings as my incoming mail server.
  • Next are the advanced settings for the port servers. Feed the following numbers as shown:

Incoming server (POP3): 995, Encryption: SSL

Outgoing server (SMTP): 587, Encryption: TLS

  • Click OK to save the settings and verify on the email settings page. Finally, click on Close to finish.

Conclusion

With this, we have looked at the step-by-step configuration process for the email on Outlook for Windows 2010. It may seem like a lot of steps but is a simple process. You can also take the help of a digital marketing company in Bangalore if you get stuck midway.

Most of the CMS platforms have easy-to-use nature that makes them comprehensive for developing alluring websites. The top Digital Marketing Service in Bangalore uses these content management systems to develop, manage, and modify the web contents without the requirement of CSS or HTML coding. In this blog, we will go through the most popular and industry-leading CMS platforms and drive a comparative note among them. The best CMS platforms preferred by the leading Digital Marketing Agency in Bangalore are – Joomla, WordPress, and Drupal.

Comparison Between Joomla, WordPress, And Drupal

Before we start to understand the difference between the various content management systems, let us explore their popularity. There are less than 2% Drupal users, around 3% Joomla users, more than 35% WordPress users, and approx. 2% of all group users. All these platforms are open-source software, and they are developed and maintained by a well-versed community of thousands of dedicated developers. The top Digital Marketing Company in Bangalore makes the most out of the solutions to assist their clients.

1.Joomla

This open-source content management tool is used for web content publishing. It is relevant for developing e-commerce or social networking websites. Joomla also allows users to keep track of their web content and develop a website with more structure flexibility and content as compared to WordPress.

The Best Digital Marketing Company in Bangalore uses Joomla as it offers brilliant flexibility and power. This content management system can also help retain users because of its friendly and intuitive design of the website that WordPress excels at, which makes it an ideal middle ground.

2.WordPress

WordPress is an open-source web development tool written in PHP. It is extensively used for developing powerful websites and blogging systems. WordPress is capable of facilitating web developers and giving them access to advanced and easy-to-manage websites.

WordPress content management system comes with already installed template and plugin functions. On the plus side, it also provides numerous theme customization options to the users.

In terms of comparison, WordPress development is easy and it goes through real-time implementation changes.

3.Drupal

Drupal is one of the most difficult yet powerful content management systems that require a functional understanding of CSS, HTML, and PHP. The platform has exceptional SEO-friendly understanding and it comes with clean and effective web development models. The leading web development and SEO Agency in Bangalore uses Drupal as it comes with advanced features and readymade professional themes.

In terms of comparison, Drupal is known for its powerful ability to categorize, tag, and organize complicated web content.

The Bottom Line

You can hire the most relevant SEO Services in Bangalore to develop comprehensive web solutions and CMS platforms. Joomla is the middle solution between WordPress and Drupal. On one hand, it provides a list of user expected features, and on the other, it allows the SEO Company in Bangalore to customize codes for the non-standard web elements. WordPress is a one-stop solution if you are willing to develop a DIY website with efficient features. If you want to develop a website having lots of custom functions and for class security measures, then Drupal is the best option.

The evolution of the eCommerce industry has brought in cut-throat competition for web designers. The need to put up impressive content in an engaging manner to grab the interest of onlookers is at an all-time high. Add to that, the shift in shopping patterns of users is making it necessary for businesses to come up with unique web design solutions for their eCommerce stores. Web Design Company in Bangalore must find it difficult to develop new trends. Thus, to familiarize you with the latest website development trends for digital commerce setups, we have collated a list of the major designs that you must incorporate in your website to stand out from the crowd and accumulate huge traffic.

1. Focus More On An eCommerce Mobile App Than A Website

Nowadays, most users want to access eCommerce stores through their mobile phones. Therefore, it is important that every company designs and develops an app that contains relevant details about the company and the services that it is offering. It should be available for all kinds of transactions, and the user should not have to open their desktop every time they need to access the online website of your Web Development Company in Bangalore.
Now if you have a Website Design Company in Bangalore and want to gain customers, then you should create a mobile app that will accompany your website. The mobile app should be inclusive of all features and should provide a positive shopping experience.

2. Provide Interactive Shopping Experience Using GIFs And Animations

Innovative interactions are the need of the hour if you want to grab the attention of your users and increase traffic to your website. An interactive website consisting of GIFs and animations can make your users interested in your eCommerce services and products. By including cool cinematographs and advanced motion pictures, you can make your digital commerce website more dynamic and become the Best Website Design Company in Bangalore. Avoid using static images as they make your website look boring, instead focus on experimenting with adding videos and micro-interactions.

3. Use Interesting Color Schemes And Typography

Dull colors usually create a boring viewing experience for your customers. So, incorporate striking and eye-catching color schemes for different areas in your eCommerce store to convey specific messages. This will help you to not only grab the attention of your visitors but also connect better with them. If the homepage is colorful, it will surely bring a positive shopping experience for your customers. You can also use interesting and properly highlighted typography to enhance the user experience and process to become part of the best eCommerce Website Development Companies in Bangalore.

4. Use Original Photography That Has Interactive Product Visuals

A picture is capable of conveying more than a written description. So, if you have good quality, authentic pictures of the products and services you are offering on your eCommerce store, it will attract the visitors’ attention and keep them hooked to your webpage. You should ensure that the products can be rotated and the shoppers can have an entire 360-view of your products. That will do more justice to the product and will help answer all sorts of questions the customer might be having and you will be able to develop as a Mobile App Development Company in Bangalore.

The Bottom Line

These trends are the most recent ones, and it is advisable that you follow them to make your eCommerce website more popular. Staying up to date with the latest technology advancements and market needs is important for any digital commerce store to increase sales and have repeated customers.

Google keeps changing its parameters for ranking from time to time. Google ranking is of the utmost importance for websites to increase their user traffic and thereby the leads. If your ranking game is weak, all your efforts put into website development and design will go in vain due to poor visibility on the search engine. Achieving the top ranking in search results is the ideal way to generate more leads for your company. SEO companies need to be persistent and dedicated to keeping up with the ever-changing Google algorithms. If you are in Bangalore, you can hire the best SEO company in Bangalore and improve your game of SEO. In this article, we have collated a few tips that you can use to improve your Google ranking. Read below to find out more.

Important Guidelines For Improving Your Ranking On Google

1.Understand The Google Ranking Algorithm
Google keeps changing its algorithm to improve the user experience. Web Design company in Bangalore needs to be updated with Google’s latest algorithm. For example, a few years back, Google prioritized websites that are mobile-friendly. This is because users were found to spend more time on mobile phones than desktops. So, if you want to achieve a top ranking in search results, you must make sure that your website and content are mobile-friendly.
To ensure your site is mobile-friendly, you can enquire the SEO agency in Bangalore for Google’s mobile-friendly test. In this test, all you have to do is type out your website URL and you can check whether your site is mobile-friendly or not. If you find any issue, you will then have to optimize the site accordingly.
2.Know Where You Currently Stand
To improve the ranking of your website, the SEO company in Bangalore first needs to know and assess where you currently stand in the search ranking. You can find this out using the SERPs.com website, wherein you need to put the keyword that you have used in the content to locate your site. On-page or off-page SEO will not work if your site takes time to load. You can check your site speed in Google PageSpeed Insights. Make sure your site loading speed is less than 2 seconds to ensure a good ranking.
3.Link Building

Google has updated its pattern for link building. Links in your content should not just look natural but be natural. Bad or unhealthy links can have a negative impact on your Google ranking and make your website unproductive. Links are major of two types: inbound links and backlinks. The digital marketing company in Bangalore can analyze your links using tools such as Majestic and SEOprofiler. Your backlink should be from a different IP address. Do not clutter your content with links from the same IP address. Your website should have a mix of do-follow links and no-follow links.

4. Boost Your Ranking With Keyword Research
Keywords play a crucial role in the entire game of ranking. The digital marketing agency in Bangalore can help you hunt down specific keywords that your target audience might use to visit your site. Now, you can use Google planner or any site to review the monthly volume of
these keywords. Once you identify your site-specific keywords, you should use them in the content. You can also use them in the title and write a search-friendly title. If you are thinking to boost your sales through traffic, you need to use commercial as well as informational keywords. Digital marketing services in Bangalore go for both short-tail as well as long-tail keywords. If you are a beginner in the field, you should incorporate more long-tail keywords in your content as short-tail keywords are highly competitive.

Wrapping Up

You need to stay up to date with Google’s latest ranking algorithms to boost your ranking on the search engine, or you can take the help of the SEO services in Bangalore. Here, we have enlisted a few tips that you can follow to enhance your search engine optimization strategy.
Hope it helps!

SEO is an important tool to increase the popularity of a website and is crucial in providing Digital Marketing services in Bangalore. It helps to herd traffic towards your website and ensures a proper viewership. The SEO keywords should be relevant and effective to help your website claim a higher position on the search engine result pages. Being in the top position is critical to boosting sales of your products, and thereby, the revenue of your company.

Here, in this article, we have tried to compile a list of factors that will help ensure that your website enjoys a top position and can accumulate enough traffic and become a good Digital Marketing Agency in Bangalore. These are some of the most important search engine optimization factors:

1 . Security Of The Site

This is an important factor that ensures the trustworthiness of your site. Most site owners ensure that their website has HTTPS encryption. Having HTTPS encryption is crucial to secure transactions that might have occurred between you and your customers. The users prefer using a website that respects their privacy and has appropriate steps in place to make sure that their information stays safe. As a Digital Marketing Company in Bangalore, you should follow this factor.

2.The Factor Of Crawlability

This is an important factor that ensures that your website is properly viewed and ranked by Google. This factor helps Google determine what exactly your website entails and helps in ranking your website. To ensure a higher ranking, you must have a sitemap for your website. You can also use the robots.txt that helps crawlers determine which pages of your website should be accessed and which ones should be left out.

3 . The Website Should Be Mobile-friendly

Most people like viewing websites when they are on the move and prefer using their mobile phones. So, your website must have a size that fits the screens of a mobile phone and can be viewed easily. Your website should be responsive on the mobile screen and be optimized
perfectly to provide a good user experience and it will help you become the Best Digital Marketing Company in Bangalore.

4 The Website Page Should Not Take Much Time To Load

In this day and age, people like researching and searching for things at a fast rate. They want to find the answers to their questions at a super-fast speed, without waiting for long. You must ensure that your webpage does not consume a lot of time whilst loading and can be viewed and accessed swiftly and easily. The website should not pose much of a hassle for the users. Otherwise, you might suffer from the possibility of losing your customers to other companies and not remain as a good SEO Company in Bangalore.

5 . The Content Should Be Of Good Quality

If the content that you create and put up on your website is of low quality, it will put off your viewers. They would not like to read the article and hence will not take much interest in any of your services. The article should be simple, grammatically correct, and, at the same time, engaging. A wide selection of people should find the article preferable to their taste. This will help attract traffic to your website and maintain its ranking as a company that provides good SEO Services in Bangalore.

A Few Final Words,
We hope these factors of search engine optimization will work in your favor and help your
website to gain a high ranking.
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